Donald Best

VP & Practice Leader, Sales Performance


As VP and Practice Leader – Sales Performance, Don focuses on helping clients across the information industry grow revenue by providing research and consulting on sales best practices. The foundation of the practice is an ongoing benchmarking initiative, in which Outsell establishes norms around specific elements of sales excellence. These norms provide an objective yardstick, which enables clients to empirically measure themselves against best-in-class sales organizations. Don brings a wealth of experience sales leadership and consulting in the information services industry.


  • Sales best practices
  • Multiple channel development and deployment
  • Sales and marketing integration
  • Incentive program design
  • Sales process
  • Training and development
  • Operations and enablement


Don received his M.A., International Relations, the Fletcher School of Law and Diplomacy at Tufts University, Medford, MA. His thesis topic and main area of academic focus was the role of intellectual property protection in developing economies. He is proficient in French (or was, at one time), and speaks barely passable Spanish.


  • IDG
  • IDC
  • Harris Poll
  • Nielsen


Linkedin: Donald Best


Phone: +1(732) 230-4161

More About Donald

First Job

Paperboy for the Perth Amboy Evening News, at age 12. Not only my first job, but my first foray into the information industry.

First Car

1968 blue Rambler American, with three on the column.

Favorite Authors

John Lecarré and Bill Bryson

Polar Opposite Movies I Like:

  • Godfather II
  • Love, Actually

Favorite Music

  • Beatles
  • Stephen Sondheim
  • Lyle Lovett

Best Vacation

Great Barrier Reef