B2B Trade, Business & Company Information: 2017

$2,595.00

Author: Barry Parr

Date: June 30, 2017

Description

Outsell has released its latest research, detailing market trends, forecasts for segment growth and performance through 2020 in the B2B Trade, Business & Company Information market. The market only slightly outpaced the overall economy in 2016, with the top 20 competitors growing primarily via acquisition.

The B2B Trade, Business & Company Information: 2017 report profiles a market where merely adapting traditional media business models to the digital realm is no longer sufficient for growth:

  • Contact information and marketing platforms are colliding with media, while media are getting better at selling leads and account information.
  • Digital’s share of that revenue dipped due to shifts to other types of marketing.
  • The US Congress voted to roll back consumer privacy protections, making it easier for marketers to buy and build vertical audiences previously available only from B2B media.
  • Software is commoditizing, as platforms gain in control.

Our report is crucial for publishers and providers that want to create revenue opportunities, attract new buyers, and achieve competitive advantage. Equally, it supports those who cover this space and provides greater understanding of the industry.

Table of Contents

Why This Market?

Methodology

Market Definition

Outsell’s B2B Media, Business & Company Information Segmentation

Key Takeaways

B2B Media & Business Information

B2B Media & Business Information: Composition

Competitive Market Dynamics

B2B Trade Publishing & Business Information: Dynamics

B2B Trade Publishing & Business Information: Emerging Competitors

B2B Trade Publishing & Business Information: Essential Actions

Company, Contact & Personal Information

Company, Contact & Personal Information: Composition

Competitive Market Dynamics

Company, Contact & Personal Information: Dynamics

Company, Contact & Personal Information: Emerging Competitors

Company, Contact & Personal Information: Essential Actions

Supply Chain Automation & Procurement Solutions

Supply Chain Automation & Procurement Solutions: Composition

Competitive Market Dynamics

Supply Chain Automation & Procurement Solutions: Dynamics

Supply Chain Automation & Procurement Solutions: Emerging Competitors

Supply Chain Automation & Procurement Solutions: Essential Actions

Essential Actions

Related Research

 

Figures

Figure 1. B2B Media, Business & Company Information Revenue by Geographic Region, 2016

Figure 2. B2B Revenue Distribution Trend, Revenue Share by Source

Figure 3. Company Contact & Personal Information Revenue by Geographic Region, 2016

Figure 4. Company and Contact Information Value Chain

Figure 5. Supply Chain Automation & Procurement Solutions Revenue by Geographic Region, 2016

 

Tables

Table 1. Market Segmentation

Table 2. B2B Media, Business & Company Information Market Size and Forecast

Table 3. Top 20 B2B Players and Market Share, 2014-16

Table 4. Top 20 Martech Players and Market Share, 2015-16

Table 5. Top 20 Marketing Services Players and Market Share, 2015-16

Table 6. How They Grew: Acquisitions by Top 10 Supply Chain Companies With Prices When Available

 

 

 

Additional information

Analyst

Report Type